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Week 1 | Define selection criteria and goals (2 days), Select sources and prepare tools (2-3 days), Develop the data collection template (1-2 days) | |
Week 2 | Initial data collection (5 days), Review the quality of the collected data at the end of the week | |
Week 3 | Data collection (3 days), Data cleansing and segmentation (2-3 days) | |
Week 4 | Data collection (3-5 days), Review the quality of the collected data at the end of the week |